The FURIA Co-Lab Program was established to facilitate the development of the highest quality athletic apparel in the industry. As a premium brand, we recognise the importance of working alongside top athletes and industry leaders to ensure our products are amongst the best in the world.
The athletes we choose to work with are not only at the top of their game but are—most importantly—passionate about motivating, inspiring and empowering others to do the same. Our Co-Lab athletes are involved in the product development process of every product in our range.
Co-Lab athletes work in collaboration with the FURIA team to help design, test and refine each product that gets released. By the time a product is ready for launch, it has gone through multiple iterations of adjustments and further testing to ensure only the highest quality products are delivered to our customers.